Why Smell Matters More Than You Think
TED Fellow and chemosensory researcher Paule Joseph unveils the hidden power of a sense that's too often overlooked: smell.
She delves into the science behind smell — from how it evokes memory and emotion to its potential for early disease detection — and advocates for the creation of a baseline test for taste and smell that could open the door to more comprehensive health care.
Why You Should Listen
Taste and smell researcher Paule Joseph explores how conditions such as COVID-19, obesity, neurodegenerative disorders and substance abuse affect the chemical senses.
Her lab combines clinical research, behavioral neuroscience, genomics and molecular biology, offering insights on how taste and smell affect our daily lives.
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